SPLENDID & MESMERISING INDIAN WEAR

If there is any outfit that has struck a chord with the Indian audience and overseas, it is the age-old Anarkalis and fashion forward straight churidaar kameez. Classic, trendy and charming, they come in a variety of materials, designs, lengths, cuts and works. While full length Anarkalis have been an age old phenomenon worn by leading Bollywood ladies of yesteryears such as Meena Kumari, Madhubala and Rekha in film classics such as Pakeezah, Mughal-e-Azam and Umrao Jaan, straight fit long churidaar kameez have been an epitome of utmost elegance and the ‘in’ thing for fashion savvy women who want to make a quiet statement of sophistication in festive occasions and formal corridors.

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And what better way to capture this fashion trend than Traditsiya, an online brand in contemporary and traditional Indian Ethnic wear and Jewelry that brings you an intriguingly rich and extensive collection of Anarkali suits and long kameez in a wide range of vibrant colors and fabrics. Smartly tailored into simple looking and stylish garments, they are designed with a touch of creativity and imagination.

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From three-fourth long to floor length, the churidar kameez to Anarkalis ensemble at Traditsiya.in is a traditional-cum-trendy outfit that looks attractive on every woman. With different style trends up for grabs peppered with long sleeves having shoulder puffs to kundan and ghera embroidery, each designer outfit at Traditsiya not only flatters a woman’s silhouette, it imparts a royal feeling as well.

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Fabrics Used in our Collection

Exquisite and the choicest fabrics are used to make our Indi-flavoured creations look gorgeous and appealing. Materials such as chanderi silk, gadwaal silk, khadi silk, shimmery and cutwork lace, embroidery brocade and net in combination with heavy intricate embroideries such as zardosi, resham, golden and silver threads along with sparkling peta stones and aari work make our long flowing dresses tailored to perfection the perfect choice for parties, festivals and weddings. Top it all, modish color combinations further increase their impressive, regal and ethnic look. Simple and elegant, the decorations done on each outfit are of perfect proportion.

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Owing to the comfort factor, the Traditsiya collection of Anarkalis and straight churidaar kameez are liked by women of all generation. Besides, the range is very much pocket-friendly and suits your requirements and budget.

So come order your favorite Indian dress at Traditsiya and get ready to be draped in fashion that’s traditional yet contemporary- http://www.traditsiya.in/

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A dash of Indian-ness to Spring-Summer Trends 2014

Just like every year Spring-Summer trends are never restricted to just one style. Instead it is an array of pulsating trends abundant with vibrant colours. At Traditsiya, we have warily rounded up an elaborate Spring Summer Trend Report 2014 for the woman of today.

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1. ‘Orange’ is the newest black- Just like ‘Nude was the new Black’, this year Orange has taken the place of nude and replaced black yet again. The fiery shades of this colour have extended their spell from orangilicious lips of last season to Indian wear and accessories.

Orange collage logo 2. The All-Time Favorite- Black and White is here to stay, and has reemphasized its power all over again. From stripes to abstract, this combination is perfect for summers. A bit more of white is always preferable in the sweltering heat this time of the season just like Traditsiya’s Black White Chirpy Bird Lawn Kurti. Black White Collage logo 3. The Shrug Fad- Fancy yet extremely wearable, shrugs, fondly known as ‘koti’ in India, have been doing the rounds this season. The versatility of a shrug is just like that of a kurti, you can wear it with tops, kurtis, anarkalis, chanya cholis, and so on. The Pink Floral Shrug with Chikan White Kurti is made for this summer to buzz off the heat. Shrug collage logo

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4. Floral and it’s many types- The pervasive floral print has been blooming since more than ever this spring-summer season. We have seen florals in all sizes, colours, and sorts, blossoming flowers to petite floral designs. Experience the bright, subtle, elaborate, abstract floral prints in Traditsiya’s collection of summery Kurtis in alluring fabrics. Floral prints collage logo 5. The Graceful Flow- This one is one of our favorites as it lets the skin breathe under the shining sun because of its flow-y nature. It is always mostly loose and relaxed and hence, you can experience extreme comfort. Similar to that of the very trendy Pakistani patterns that swears by the principles of comfort and ease. Flowy collage logo 6. Pakistani-inspired long kameez- Many women all over the world have loved the elegant and classy trend of elongated kameez. Inspired by Pakistani designer wear, this trend is here to stay for quite sometime. Traditsiya has added a dash of Indian-ness to this elegant spring-summer trend 2014 by crafting it using the very famous Chikan fabric.

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The six listed Spring-Summer Trends 2014 is a perfect blend of comfort mixed with vibrant hues and versatile designs and patterns. Don’t forget to check out our entire collection on our newly launched stores on amazon.in and eBay.in.

 

‘Celebrate Women. Celebrate Womankind.’ Women’s Day Special!

As the month of March approaches, the hype about womankind’s improvement increases. But is one day, the 8th of March, enough to applaud the women around the world. Women have at every point and every turn had to prove their existence to the male chauvinistic world. And by every passing day the world began to slowly realise that women had a lot more to offer to this world than just three meals a day, mopping and laundry.

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Rising from the blocked voices were sounds of few women who voiced out the shrieks and sobs of millions. And slowly those whispers became audible to the entire world and women began to bloom. They got out of their houses, tried to chase their dreams despite the cynical remarks of the world and began to live for the first time.

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And today, the world has witnessed how women are excellent in multi-tasking and are perfectionists. We are living in a world where women have carved a niche in every field of occupation and every stream of education. Women are great artists, leaders and entrepreneurs yet make great homemakers.

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To strike closer to home, Traditsiya in itself holds women who have stood up on their own and made a meaningful journey. Traditsiya was incepted and is carried on successfully by two women, a mother and daughter duo. And the company has opened the scope for many women workers as well. Started by women and run by women, for women, Traditsiya is a perfect example for this generation company.

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The women we hire are exceptionally skilled in hand embroidery. They use karchok, an embroidery machine that was used in ancient India. They are the makers of the stunning mirror work, crochet work, zardosi work, etc. These women are multi-talented and highly skilled, dedicated workers.

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At Traditsiya, we have apparels and accessories for women. We have a variety of styles and designs to suit every woman who are unique in their own. Every woman has the right to look classy and fabulous in her own shoes, in her own comfort level.

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This woman’s day, the 365th woman’s day, Traditsiya has a lot to offer. We are giving an incredulous 15% off on any purchased item. The coupon code to avail this exciting offer is 2DE20457. This offer is conveniently valid till the 31st of March. After all, why celebrate womankind for only one day?

‘The Pleats & Beads Collection’ by Traditsiya ’14

No matter where you live, where you work or where you travel, you can never compromise with your looks. Today, style has become more than just a statement. It has become an expression; a way to define oneself, a way to highlight and enhance ones attributes.PPT Pleats & Beads banner

It is very important that dresses go beyond merely fashionable. You need to dress up in a manner that has a certain attitude. Styles that bring out the preferable feminine side yet bring out the bold you. Like the fashionable pleated tops that are chic and charming. And what better way to style yourself than garments that are modern-day interpretation of tradition.

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It’s common for the womankind to find nothing to wear in a wardrobe full of clothes. Why not make good use of this silly yet preferable quality to give yourself a wardrobe renewal with our exciting clothing concept of pleats and beads.Kaftan PPT Collage

Pleats are smarter than ever this year to flaunt the chic look. Flaunt the soft feminine bellows of pleats that take away all severity, and give you a smart, youthful look. There is no wonder that pleats are fundamental and evergreen and never go out of style.

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The kurtis, kaftans and anarkalis of Traditsiya are intriguingly new and becoming. A wide range of vibrant colours and fabrics are smartly tailored into simple, sensible and stylish garments. And to add to their beauty, the garments are adorned by immensely creative and imaginative designs.

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Beautified with embroidery, stones and stunning beads the dresses are deftly draped into stylish and charming attires. Colourful beads, sparkling stones and radiant crystals are skillfully utilized to enhance the pleated dress. The decorations are of the perfect proportion and are at no point overdone.

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Choose from our vast and varied range of dresses that are sure to suit every occasion, both formal and casual, and every personality. Flaunt a kaftan to work or dazzle in an anarkali at a party. You will no doubt be the most poised and stylish woman. You will be the most exciting woman dressed in pleats and flare, with all your élan. No matter what dress you choose from our collection, you can always be confident that the styles of the garments offered by Traditsiya are new, smart and authentic; the workmanship splendid; the materials and decorations of dependable quality.

Like Traditsiya’s FB page here- http://www.facebook.com/Traditsiya- for latest updates, and to shop- http://www.mirraw.com/designers/traditsiya. If you want to inquire about a certain attire you can always mail us at traditsiyaonline@gmail.com.